Postgraduate
Master of Marketing
Contact us
Address
Student Central
The University of Western Australia(M355) 35 Stirling Highway Perth Western Australia 6009
Telephone
(+61 8) 6488 3939
International
1800 653 050
Frequently asked questions
Events you may be interested in
Show more eventsCareers and further study
Take your studies to a new level with a postgraduate degree and discover what career opportunities lie ahead.
Career Pathways
- Sales management
- Events management
- Advertising and promotions
- Public relations
- Market research and analysis
- Customer relations management
- Market consulting
Career Opportunities
Academic
Advertising Professional
Advertising and Public Relations Manager
Copywriter
Further Study
Fees and scholarships
Learn more about the fees that apply to you for this course. For fee type definitions and further assistance, see the Fee Calculator Help page. You can also search our database for scholarships that are relevant to you or this course.
Postgraduate - fee paying students
Annual course fees are calculated based on a standard annual study load of 48 credit points.
Scholarships
Scholarships are available to students from a diverse range of backgrounds, including academic achievement, financial need, educational disadvantage, leadership and community service, artistic or sporting achievements, and being from a rural or remote area.
Cost of living
Postgraduate – onshore students
Annual course fees are calculated based on a standard annual study load of 48 credit points.
Scholarships
Scholarships are available to students from a diverse range of backgrounds, including academic achievement, financial need, educational disadvantage, leadership and community service, artistic or sporting achievements, and being from a rural or remote area.
Cost of living
Admission requirements
If you’re interested in furthering your career by studying this postgraduate degree, find out the admission details below.
Admission Requirements
(a) a bachelor's degree, or an equivalent qualification, as recognised by UWA; and
(i) the equivalent of a UWA weighted average mark of at least 60 percent; or
(ii) a valid Graduate Management Admission Test (GMAT) of no more than 5 years old with a score of at least 550; or
(iii) at least five years of relevant documented professional experience considered by UWA to be sufficient to permit satisfactory completion of the course;
or
(b) a UWA graduate certificate which articulates with this course with a weighted average mark of at least 65 per cent;
or
(c) a graduate certificate or equivalent from an equivalent and accredited course from another institution, with a weighted average mark of at least 70 per cent; or
(d) a bachelor's degree, or an equivalent qualification, as recognised by UWA; and
(i) the equivalent of a UWA weighted average mark of at least 60 percent; and
(ii) successful completion of the UWA Pre-Master's Program in Business with a weighted average mark of at least 60 percent (for applicants with an overall IELTS score of at least 6 with no band less than 5.5); or
(iii) successful completion of the UWA Pre-Master's Program in Business with a weighted average mark of at least 60 percent; and
(iv) successful completion of a ten week CELT course (with a grade of at least B+) (for applicants with an overall IELTS score of at least 5.5 with no band less than 5.0);
or
(e) a bachelor's degree, or an equivalent qualification, as recognised by UWA; and
(i) successful completion of the UWA Pre-Master's Program in Business with a weighted average mark of at least 60 percent; and
(ii) successful completion of the Graduate Certificate in Commerce with a weighted average mark of at least 65 percent (for applicants with an overall IELTS score of at least 6 with no band less than 5.5); or
(iii) successful completion of the UWA Pre-Master's Program in Business with a weighted average mark of at least 60 percent; and
(iv) successful completion of the Graduate Certificate in Commerce with a weighted average mark of at least 65 percent; and
(v) successful completion of a ten week CELT course (with a grade of at least B+) (for applicants with an overall IELTS score of at least 5.5 with no band less than 5.0).
Ranking and Selection Process
English competency
How to apply
Ready to apply for this postgraduate course? Follow the steps and you’ll be on your way to joining us at UWA.
Course details
The Master of Marketing is suitable both for professionals working in the Marketing field and related areas, as well as those wishing to move into the field.
About The Course
With classes available during the day and in the evening, this course is suitable for both the busy professional and the full-time student.
Quick Details
- Available 2020
- Perth (Crawley campus)
- Full-time
- Part-time
- On-campus
- Semester 1, Semester 2
- The estimated time commitment is 12 hours per unit which includes contact hours, personal study and examinations.
- Postgraduate
- 41690
- 083273K
Why study postgrad?
Course Structure
Postgraduate coursework degrees and combined (coursework and research) degrees comprise a number of units. Refer to the course structure for more information.
Hands-on experience
We work closely with industry to allow you to apply what you learn in the classroom to real organisations, in Perth and internationally.
We do this through:
- Real-life projects, such as running a social media marketing campaign for an organisation
- Work-integrated learning, for credit
- Internship opportunities, marketing for a range of organisations, sometimes even UWA!
- Masterclasses, in conjunction with our student organisation MARKAM, on the key marketing skills today
- Guest speakers from leading marketing organisations and agencies
Find out more about studying at UWA
Our postgraduates earn more
Graduate – Nicholas Anile
Graduate – Nicholas Anile
While still studying at UWA, Nicholas Anile began working for Painted Dog Research, the state’s largest social research company. Initially in a casual position, Nicholas was lucky enough to prove his skills and was offered a full-time position after graduation. He is still utilising the knowledge from his undergraduate and postgraduate degrees every single day of his career. Nicholas believes the skills he learnt at university including the ability to think critically and find solutions to problems are must have skills.
My degree
I chose to continue my education through a Master of Marketing at UWA after completing a Bachelor of Commerce in Marketing and Management so that I could deepen my expertise and business skills for my future career.
My favourite aspect of studying at UWA were the friendships I made with classmates; which were facilitated by my tutorials and group assignments. These friendships helped me throughout my degrees. I always enjoyed tutorials the most – they were not only an opportunity to learn from my classmates but to engage with a number of incredibly passionate tutors throughout my studies.
Why UWA?
UWA was my first-choice university when I graduated for many reasons. It’s the highest-ranked university in the state, so was where I always intended to study. The prestige and reputation of the university combined with the culture and student life was attractive to me as a student, as I was interested in more than just a world-class degree.
My career
Several of the units I studied in my degree have led me to discover a passion for data, analytics, and social good. As an Account Executive at Painted Dog Research, this discovery assists me with my day to day responsibilities including in-depth data analysis through a wide variety of techniques ranging from simple statistics to complex data science models and writing reports that synthesises any analysis conducted into actionable insights.
I work with clients across both the public and private sectors around the country and am responsible for liaising and building relationships with these clients as well as assisting with the writing of proposals or tenders.
Flexibility
We understand that life is busy. That's why our postgraduate courses are designed so you can balance your work and studies. Our flexible postgraduate experience includes the opportunity to study part time, a range of units that are taught after hours, and the option to learn via intensive units. Ask our Student Central team for advice on choosing the right postgraduate route for you. Find out more here.
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