UWA Academic Workshops in Vietnam
Event details
Location
- Hanoi and Ho Chi Minh City
- Vietnam
Date and time
- Please refer to each event for specific times.
Event type
- In-person
Audience
- International students
- An international agent
Registration
- Registration is essential
Interested in studying in Australia?
Join us for a UWA workshop in Hanoi and Ho Chi Minh City and discover what it’s like to learn at a world top 100 university (QS 2027) in thriving Perth, Western Australia.
Experience UWA learning first-hand as Dr Emma Joenpolvi from the UWA Business School presents ‘The Power of Modern Marketing: How Brands Design the Journey to Checkout’.
You’ll get a taste of how we teach: career-focused, industry-integrated and built around ideas that matter in the real world. Plus, learn about UWA courses, career outcomes, entry requirements, scholarships, support services, campus life.
Whether you’re just starting to explore your options or you're ready to apply, this event is your chance to get your questions answered and take your next step with confidence.
Attend one of our workshops
Register now to attend one of the two workshops happening in Vietnam to find out all you need to know about studying at UWA.
Hanoi
- Saturday 25 July 2026
- 2 – 4.30pm
- Hotel de l'Opera Hanoi - Salon Opera, 1st Floor, 29 Trang Tien Street, Cua Nam, Hanoi, Vietnam
Ho Chi Minh City
- Sunday 26 July 2026
- 2.30 - 5pm
- Liberty Central Saigon Citypoint - Ballroom Apollo 1, 2nd Floor,
59 Pasteur Street, Sai Gon Ward, HCMC, Vietnam
Workshop session times
Hanoi
- 2 – 2.15pm | Welcome guests
Chat to our UWA Vietnam Team or ISC Education counsellors. - 2.15 – 2.35pm | About UWA and Perth
Presented in Vietnamese. - 2.35 – 2.45pm | Why study Business at UWA?
Presented in Vietnamese. - 2.45 – 3.25pm | The Power of Modern Marketing: How Brands Design the Journey to Checkout
Presented in English by Dr. Emma Joenpolvi. - 3.25 – 3.45pm | About UWA support services and scholarships for Vietnamese students in 2027
Find out more about the new UWA Vice-Chancellor’s Scholarships - supporting high achieving Vietnamese students with 50% or 100% off UWA tuition fees. Presented in English.
*Scholarships terms and conditions apply. See website for eligibility. - 3.45 – 4pm | Hear from a UWA graduate from Vietnam
Presented in Vietnamese. - 4 – 4.30pm | Q&A session
Panel presentation including all presenters and ISC Education Team. - 4.30pm | Event concludes
Ho Chi Minh City
- 2.30 – 2.45pm | Welcome guests
Chat to our UWA Vietnam Team or ISC Education counsellors. - 2.45 – 3.05pm | About UWA and Perth
Presented in Vietnamese. - 3.05 – 3.15pm | Why study Business at UWA?
Presented in Vietnamese. - 3.15 – 3.55pm | The Power of Modern Marketing: How Brands Design the Journey to Checkout
Presented in English by Dr. Emma Joenpolvi. - 3.55 – 4.15pm | About UWA support services and scholarships for Vietnamese students in 2027
Find out more about the new UWA Vice-Chancellor’s Scholarships - supporting high achieving Vietnamese students with 50% or 100% off UWA tuition fees. Presented in English.
*Scholarships terms and conditions apply. See website for eligibility. - 4.15 – 4.30pm | Hear from a UWA graduate from Vietnam
Presented in Vietnamese. - 4.30 – 5pm | Q&A session
Panel presentation including all presenters and ISC Education Team. - 5pm | Event concludes
The Power of Modern Marketing: How Brands Design the Journey to Checkout
In this engaging workshop, you’ll hear from leading UWA academic Dr Emma Joenpolvi from the UWA Business School as you trace the journey of a single customer purchase - from a fleeting social media post all the way to checkout.
Along the way, you’ll gain a real-world glimpse into the study of business and commerce, seeing how the knowledge and skills you build as a student translate into practice. You’ll explore how marketing operates across today’s modern, interconnected digital landscape, and how global brands influence the choices we make across the apps and platforms we use every day. Step behind the scenes to uncover how attention is captured, trust is built, and decisions are shaped — showing how a simple scroll can turn into a meaningful choice.
Our speakers
- Dr Emma Joenpolvi
-
Marketing Lecturer at The University of Western Australia’s Business School
Dr Emma Joenpolvi specialises in digital marketing and data driven consumer behaviour. Her research explores how brand-consumer interactions on digital platforms influence engagement, sales and sustainability outcomes.
Emma is passionate about translating academic insight into practical strategies that businesses and marketers can actually use, and supporting the next generation of marketing and business students, helping them build the confidence and capability to thrive in their careers long after they leave the classroom.
- Ms Trinh Ngo
-
Senior Regional Manager, Vietnam, Myanmar and Thailand
Trinh Ngo brings more than a decade of experience at UWA and has worked in the higher education sector since 2007. Before joining UWA, she served as Education Marketing Manager at the British Council in Vietnam and held senior leadership roles with Study Group across Vietnam and Southeast Asia, working closely with partner institutions in Australia, the UK, the US and Canada.
As UWA’s Senior Regional Manager for Vietnam, Myanmar and Thailand, Trinh is focused on helping students turn their ambitions of studying overseas into reality. With expert knowledge of scholarships, entry pathways and course options, Trinh is here to guide you every step of the way - offering practical advice, personalised support, and insider tips to help you make the most of your study abroad experience.
Why UWA?
Every degree at UWA includes opportunities for internships, Work Integrated Learning units, mentoring and volunteering.
Perth is located in the same time zone as 60% of the world’s population (plus or minus 2.5 hours)
A world top 100 university (RANKED 77 IN QS 2027)
30+ industry and corporate partnerships including Bankwest, EY, Woodside, KPMG (UWA Business School 2026)
Member of the prestigious Group of Eight, Australia’s leading research-intensive universities
Perth is the world's #15 most liveable city (ECONOMIST 2025)
10 subjects ranked in the world’s top 50 (QS 2026 and GRAS 2025)
Top 5 Best Business School in Australia for four years running (AFR BOSS Best Business Schools 2022-2025)
Have a question? Get in touch with us
- UWA Vietnam Team
- [email protected]
- Phone – International students
- +61 8 6488 1000
8.30am–5.00pm (AWST), Monday to Friday - Online consultation
- Book a virtual consultation
- Chat to a current international student Sign up to Unibuddy to chat to current international students about life at UWA and in Perth.